As you may have heard, we are busy planning our BEST Informz Superfan Summit yet!
How do we know it will be the best?
By lovingly reflecting on Summits of Superfan past and making sure we include all of your favorite elements so that you get the most out of this year’s summit.
2011 – All about the resources
Let’s set the stage and rewind all the way back to the year of our very first Informz User Conference. William and Kate tied the knot, the final Harry Potter movie was released and Justin Bieber was telling everyone to Never Say Never. Stage set? Okay, now back to the Summit.
Not only did we confirm what we already knew – that we have the best clients – but, we had a solid resource center set up. You will be happy to know that this year we will be modeling our resource center after the positive feedback from our very first conference. Dedicated mini-sessions will be available all day highlighting key areas of digital marketing… stay tuned for the topics!
2012 – One-on-one time
Much like 2012, 2016 is buzzing with talk of the Olympics, the election and the importance of one-on-one time. Both clients and Informz employees were raving about the quality time they were able to spend together discussing digital marketing. We understand the value of a face-to-face meeting, and this is why we’re bring back one-on-one appointments. Appointments will be available during the preconference event this year with advisors, deliverability experts, product specialists, and strategists! We’re ready to talk about your favorite digital marketing topic when you are.
2013 – How did they do that?
Ah, 2013… the year of the endless harlem shake videos — really makes you wonder how they did that, doesn’t it?! At the Informz Superfan Summit this year we took a look at not only client successes but how they accomplished them within Informz. Of course it’s great to hear about all of the successes clients have had using Informz but it is also necessary to SEE how they did it. This year we are going to take a page from our 2013 conference book and make sure to incorporate how clients leveraged Informz to achieve and/or surpass their goals. You will still get to hear endless client success stories but we will be adding to the presentations to show you within Informz how you can do the same.
2014 – All about that automation
In 2014, we saw the value and potential of a strong campaign as millions dumped ice water on their heads during the ALS Ice Bucket Challenge. The 2014 Superfan Summit in our hometown of Saratoga Springs, NY was buzzing with talk about that crazy thing called marketing automation. Two years later and it is clear that marketing automation is here to stay and a HUGE asset to digital marketers everywhere. At this year’s Superfan Summit we will be talk about (and showing you) how marketing automation allows you to work smarter and not harder. From automated campaigns to web tracking, you will learn how your peers have used marketing automation to reach their digital marketing objectives.
2015 – The force is strong with this one
Not only was Star Wars a huge hit in 2015 but so was the location of our 5th annual Informz Superfan Summit which took place in the D.C. Metro Area. An easy commute for many, we are happy to have our 2016 Informz Superfan Summit at the same venue. Check out our Summit video from last year to get the gist of what’s in store:
2016 – The BEST YEAR YET!
The Informz Superfan Summit has clearly evolved over the last 5 years and just keeps getting better and better thanks to our awesome clients, partners and inspired organizers driven to make each summit the best yet.
Of course we also need to go above and beyond so this year we will be holding preconference sessions on marketing automation, design and integrations and we’ve selected a keynote speaker that’s SO scrappy (his words, not ours) that will teach you how to stand out in today’s complex world. Oh and each session will include client presenters to tie in their experiences so that we can all learn and grow together.
Ready to register? Click here to save your spot. Now’s the best time to register and secure the lowest price available with our early bird rate.
See you in November!
The post The Evolution of the Superfan Summit appeared first on Informz.